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Annual Report BRINS 2022

BRI Insurance, commonly known as BRINS, is a general insurance company under the Bank Rakyat Indonesia (BRI) Group, one of the largest banks in Indonesia. Established to provide protection for both individuals and businesses, BRINS offers a variety of insurance products tailored to diverse needs.

Client

BRI Insurance

Year

2022

Overview

BRINS aims to expand its business by maximizing the various channels it owns to ensure successful digital transformation. One of the efforts is through the company’s publication media, such as the Annual Report, to inform stakeholders about the company’s direction and objectives.

Challenge

Therefore, the theme we created is "Leveraging Multichannel Distribution with Optimal Digital Transform," which went through several inputs and revisions. I did not work on this project alone but with a solid team. The challenge was that the client was quite relaxed at the beginning but became very rushed towards the end, resulting in many minor revisions throughout the process.

Solution

Since this is the fourth time we have been trusted by the client, my team and I have prepared a worst-case timeline for the internal team. This way, when the client rushes toward the end of the project, we can anticipate it and be better prepared. Another aspect we maximized is the use of vector illustration styles to visualize each page according to the theme, as the client does not have photos or conduct photo sessions for each Annual Report project.